Snap Forward 2026

Snap Forward 2026

Snap Forward China brought together export brands, advertisers, agency partners, and cross-border commerce professionals across two premium business experiences in Shenzhen and Beijing

From an intimate executive networking dinner to a flagship business conference, the event showcased Snapchat Shopping and AR solutions while creating meaningful opportunities for knowledge sharing, product discovery, and industry collaboration.

An exclusive gathering for China’s cross-border commerce ecosystem

The journey began in Shenzhen with an exclusive invitation-only VIP dinner, welcoming senior representatives from export brands, agency partners, and industry professionals. Curated hospitality, premium dining, and thoughtful networking created anintimate setting for meaningful conversations and relationship building ahead of the flagship conference.

Curated hospitality, premium dining, and thoughtful networking created anintimate setting for meaningful conversations and relationship building ahead of the flagship conference.

From conversations to collaboration

Designed as more than a networking dinner, the Shenzhen evening encouraged authentic business exchanges between key stakeholders across the cross-border commerce ecosystem. Every detail – from venue selection to guest experience, was carefully curated to reflect Snapchat’s premium business positioning while fostering valuable industry connections.

Meaningful business relationships begin with meaningful conversations

Snap Forward arrives in Beijing

Building on the momentum from Shenzhen, the Beijing flagship event transformed Snapchat’s Shopping ecosystem into an immersive business experience. Through keynote presentations, product showcases, interactive demonstrations, and networking opportunities, guests explored how Snapchat empowers brands to accelerate international growth through innovative commerce solutions.

Designed for connection, built for business

From immersive brand experiences and interactive AR demonstrations to curated content and seamless event execution, every element was designed to encourage meaningful engagement between export brands, advertisers, and agency partners.

By bringing Snapchat’s Shopping ecosystem into a physical environment, the event created valuable opportunities for industry exchange, business discovery, and future collaboration.

A huge thank you to Snapchat for their trust, and to every partner who helped bring Snap Forward China to life.

We look forward to the next chapter together.

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